New Look
Permanent
Love Denim Campaign
Digital Designer
Contract
Brief
Role
Overview
New Look is a British global fashion retailer that sells womenswear, menswear, and clothing for teens, with a focus on making style accessible and fun.
Whilst working as a Digital Designer for New Look, I got to work on a lot of their campaigns, this one was one of my favourites ‘Love Denim’ as it had a lot of video and I was able to include different functionalities across the page which included scrolls and pop up boxes which displayed ‘Get The Look’s’.
I worked closely with the Creative Director on the customer journey as well as the 360 campaign which not only went across all digital platforms, also in store too.
