Harrods

Overview

Harrods is a globally renowned luxury department store based in Knightsbridge, London, celebrated for its high-end fashion, exquisite food halls, and exceptional customer service. It is widely regarded as a symbol of ultimate luxury retail, known for its “anything is possible” approach to its clientele.

Harrods House of Design is a luxury interior design studio in London offering bespoke services including cabinetry, seasonal styling, and turnkey interior solutions.

For this project, I was responsible for concepting the look and feel for the House of Design exhibition, which showcased dolls’ houses created by leading Harrods designers. I developed and delivered a full suite of digital and printed assets for the experience, including window displays, in-store digital screens, social activations, and wayfinding signage throughout the Harrods store.

I also designed a bespoke illustrated map highlighting Knightsbridge and the Harrods location, printed directly onto the exhibition walls, along with a supporting exhibition booklet and all printed collateral used throughout the space to create a cohesive, immersive brand experience.